Today is America Recycles day, a time when every corporation in the world sends out a press release congratulating itself for recycling a fraction of its waste.
As a green website, it's hard to know whether or not to participate in this day. On one hand, celebrating America Recycles Day usually involves sharing tired tips about recycling common products and how much energy we can save if we just all remember not to throw aluminum cans in the trash. On the other hand, encouraging people to recycle is like giving them a free pass to consume as much as they want--as long as they put it in the right receptacle when they're done.
But it's true that for every person that's been dutifully separating their paper, metal, and plastic from the rest of their trash for years, there are five that still think it's more trouble than it's worth. So we're torn.
One thing that's certain is we like smart phone apps, especially when they encourage eco-friendly behaviors. So in honor of America Recycle's Day, and for what it's worth, we're highlighting the "Bin It" app.
With Bin It! players toss plastic bottles into various recycling bins in the face of distracting animals, flashing cameras and tricky breezes. The game then converts the player's successful tosses into the number of recycled t-shirts, sweaters and sleeping bags that can be made from recycled plastics.
Full disclosure: the app was created by Plastics Make it Possible, an initiative sponsored by the plastics industries of the American Chemistry Council. Of course, it's in the ACC's best interest that people keep consuming plastics, regardless of how they're disposed. But it sure makes them seem green to tell you to recycle them, doesn't it?
Let's face it, you've got apps on your phone and they don't all revolve around news or weather. If you're gonna play stupid games while waiting for the dentist, there's nothing wrong with practicing your recycling hook-shot. Just remember that to be really green, you should stop buying those plastic products in the first place.